Zara Fashion online shoping

ZARA is owned by Spanish clothing company INDITEX and was founded in 1975. with 2007 stores and 6.1 billon net worth. ZARA has became one among the foremost successful retail brands within the world. Our company focuses on fast fashion.

LIST OF PRODUCTS

Clothing
Accessories
Shoes
Swimwear
Beauty and perfumes

ZARA uses value-based pricing approaches or premium pricing.
The brand holds a competitive advantage within the advantage within the market by offering products kind of like high-end fashion and styles brands.
ZARA uses premium pricing strategy it's also referred to as “prestige pricing” .
The main aim of premium pricing is to display the standard and skill related to a product within which a seller deems artificially high price for a product.
Luxury pricing also related to the premium pricing for ZARA.
ZARA quickly reacts to the change in fashion trend
Retail stores in selective places
Focus on customer
Promotion techniques

CLOTHING STARTS FROM 1999/-
SHOES START FROM 2999/-
ACCESSORIES START FROM 999/-

Zara DISTRIBUTION AND STORES.
Zara has over 2000 stores strategically located in cities across 88 countries. Produces approximately 450 million tones. Zara has creative team of 200 designers who produce around 18000 different designs annually Spain ,France , Italy were the eu countries with the best number of Zara stores.
The winter sale is that the most eagerly anticipated sale of the year. The sale typically starts on 26 December the day after the Christmas. This increases the potential of a spike in Zara sales .
The exchange and return period is 30days from the acquisition date Zara has never run on a cause. The stores are the key advertising element located in prestigious high traffic locations round the world .

Amazing Facts about Zara.
Keeping brand simple and direct.
Manufacturing in less quantity with better quality.
Quick replacement through new styles.
Useful for patrons of all ages.
4 E’S approach to marketing.
50% of ZARA products are manufactured in Spain.
ZARA was originally named ZORBA.
ZARA launches around 12000 new designs a year.
Zara can deliver garments to stores worldwide in only some days!
Zara doesn’t place big bets on yearly fashion trends!
Zara buys large quantities of only some styles of fabric!
The company’s core market is women of the age ranges between 20-35 years old
Zara changes it’s clothing
designs every two weeks!
In then end zara born as a clothing brand has become the foremost fashion retailer within the world!
The stores located of Zara are in additional than 60 nations
It’s strategy led Zara to a worldwide expansion due to its ability to seek out and make new solutions and trends!
Zara follows ! Give the general public what it wants , at very cheap possible price and also the shortest possible time!
Zara expansion has grown rapidly, thus it doesn’t need to be seen as something negative